Does your institution reap dividends from all the information that's available to it? Do you think about the data you possess as having strategic value? Or do you think about data and information only as numbers in a spreadsheet or names in a table? This session will highlight how robust data/information management (and sharing!) can provide a positive Return on Information for your school or district. We'll talk in very practical terms about managing information as a valuable strategic asset. We'll talk about some attributes of good data management practices and related IT practices. We'll discuss ideas for how to derive insights from available data and information that can inform understanding, behavior and decisions in classrooms, board rooms, and the corner offices.